Research Papers

Research Papers


  • Crisis of Credibility and Objectivity in Journalism: An Analysis (Dr. Nitin Kumar) See Details
  • Transforming Affect: An affective Reading of Bhabani Bhattacharya's So Many Hungers! (Richa Joshi Pandey) See Details
  • Consumer Acceptance of Online Behavioural Advertising: Role of Persuasion Knowledge and Protection Motivation (Prof. H.C. Purohit, Shradha Jain) See Details
  • Examining the Role of Demographic Variables on Consumer Ethnocentrism, Product Judgement and Willingness to buy (Prof.H.C. Purohit, Ankita Mandoliya) See Details
  • Mutual Aid Sanitary Napkin Groups: A Small Step, Giant Leap to End Menstrual Shame (Tanvi Negi) See Details
  • An investigation of influences of career adaptability on work engagement of Indian banking professional (Ajanta Giri, Reena Singh) See Details
  • Credibility of New Media: An Analysis of Perception among Users (Dr. Nitin Kumar) See Details
  • Quest for disaster-resilient roads in the Himalayas (Dr. Harsh Pati Dobhal) See Details
  • Analysis of Media Narratives on the Sino-India Conflict in Global Times (Dr. Harsh Pati Dobhal) See Details
  • Impact of Consumer Animosity and Consumer Ethnocentrism on Consumer Buying Behaviour: A Study of Chinese Mobile (Prof.H.C. Purohit, Ankita Mandoliya) See Details
  • Technology Enabled Learning in Higher Education: A Case Study (Sikha Ahmad) See Details
  • The impact of subjective norm on Entrepreneurial intention of University Students in Uttarakhand State, Prachi Pathak, School of Management, 2019, International Journal of Research in Engineering Application and Management, 24549150 (Dr. Prachi Pathak) See Details
  • Employees Job Performance through the lens of Self Efficacy and Job Involvement (Dr. Prachi Pathak) See Details
  • Entrepreneurship Development & Bridging Gender Gaps (Dr. Prachi Pathak) See Details
  • Impact of Locus of Control on Leadership Qualities : An empirical study of Business Management Students, (Dr Reena Singh) See Details
  • Environmental implications of Pancheshwar Dam in Uttarakhand (Central Himalaya), India (Dr. Harsh Pati Dobhal) See Details
  • Connecting India and China Through Cinema (Madhurendra Jha) See Details
  • Subjective Well-being in Micro, Small and Medium Enterprises: An Analytical Study using PLS-PM Model (Prof. H.C. Purohit, Kuljeet Kaur) See Details
  • Consumer Purchase Intention for Organic food: Understanding consumers' attitudes and their environmental concern (Prof.H.C. Purohit, Aishwarya Pratap) See Details
  • Measuring Service Quality in Telecom sector: a comparative study of BSNL and Airtel mobile services (Prof. H.C. Purohit, Priyank Kumar Singh) See Details
  • Gap evaluation of Service quality in Airline sector (Prof. H.C. Purohit, Priyank Kumar Singh) See Details
  • Productivity Appraisal: An Empirical Study of Selected Commercial Banks in India. (Dr. Vaishali) See Details
  • Cultural Anxiety Around Dementia in Anthony Doerrs Memory Wall. (Dr Richa Joshi Pandey) See Details
  • Negotiating Animal-Human Spatial Relations in and around the Partition, in Bridge Across the Rivers (Dr Richa Joshi Pandey) See Details
  • Significance of Media in Strengthening Democracy: An Analytical Study (Dr. Harsh Pati Dobhal) See Details
  • Fake News: Fabricated Communication & Contesting Perspectives (Dr. Harsh Pati Dobhal) See Details
  • Diversifying voices, Strengthening Community Through Radio (Dr. Harsh Pati Dobhal) See Details
  • Contradictory Perspectives on Freedom and Restriction of Expression in the Context of Padmaavat: A Case Study (Dr. Rajesh Kumar) See Details
  • Community Radio for Participative Development in Uttarakhand: An Assessment (Dr. Rajesh Kumar) See Details
  • Role of Television in dispelling gender inequalities, stigma and discrimination against People Living with HIV/AIDS (Dr. Rajesh Kumar) See Details
  • On the role of Modern and Contemporary Literature in Teaching Chinese as a Foreign Language (Tanvi Negi) See Details
  • Involution, Acceleration and the “Making-Out” Game of the Contemporary Chinese Society’ (Madhurendra Jha) See Details
  • Impact of Chronic Anthropogenic Disturbance on Soil Carbon and Macro-Nutrients (N, P, K) in BanjOak (Quercus leucotrichophora A. Camus) Forests of Central Himalayas (Pandey, A., Singh, V., & Arunachalam, K.) See Details
  • Soil characteristics under the canopy of temperate forest tree species. (Rawat, M., Arunachalam, K. & Arunachalam, A.) See Details
  • Assessment of environmental impact of tourism activity at Sitabani temple of Jim Corbett tiger reserve. (Singh. P. Sridhar V., & Arunachalam K.) See Details